Social Commerce 2.0: From “Click-to-Buy” to “Live-to-Own”
Social Commerce 2.0: From “Click-to-Buy” to “Live-to-Own” Shopping Has Become a Continuous Experience In 2026, shopping is no longer an activity we consciously decide to do. It has evolved into a persistent layer woven into our social lives. Scrolling, watching, chatting, and learning now exist alongside buying without friction or interruption. The phrase “shopping online” […]
